Editor’s Note – Brunei’s Creative Industry

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Shaun Hoon

Welcome to the first issue of Inspire magazine. As the title suggests, this is a publication that will rejuvenate your soul. It is a collection of stories that will push you to go the extra mile and a platform which will confirm that you are not alone in believing that attention to details; excellence and passion do actually matter.

A common question kept on recurring when we went about pitching the idea of Inspire magazine to our advertisers:

What is the demographic of your readers? The short answer is that the demographic of our readers knows no bounds.

We refuse to categorise our readers by their age, gender, education background or even their income level. To us, this publication is written for people who share the same aspirations and the same mindset. Together, they spell: Unrelenting Growth.

On a personal level, the subject of this magazine is one that is close to my heart, as I owe it to the people who have inspired me in the past to share their stories with you. Together, we are going to tap into their experiences and wisdom and also learn from their mistakes to improve our own lives.

And finally, this magazine is being produced based on a belief; that the secret to happiness lies in doing what you love. Sadly the number of people who do this represents less than 5% of the general population, anywhere. We believe that revealing these secrets is essential in order for you to find real purpose and happiness in your life.

And why is this important?

Because life is simply too short to live otherwise.

This article was published in the Jan-Mar 2014 issue of Inspire Magazine. Download it here!